Focus on High Quality
We know that in the core of every panel company is the panel itself. We know what it means to run healthy and active panels. Most of our team members have been in the industry for more than 10 years. Both on the full research and panel provider side.
Our staff speaks the local language and is familiar with the local conditions in Mexico. Due to this, we are able to provide high quality on projects running on our Indonesia panel.
Expert Panel Management
Intra Research pays extra attention to providing panel support to all members. Each consumer panel member gets quick feedback in their preferred language to any inquiry via the channel they choose.
Low reward redemption levels make earning easy, ensuring high response rates and member retention rates across all panels. Members of the Mexico panel have several options to redeem their rewards: payment via PayPal, online vouchers to popular e-commerce sites or donations to charity.
Smart Panel Recruitment
Consumer panels must be representative of the population they measure. We focus on local demographic specifics when building our panels. We also understand how using diverse recruitment sources ensures a representative sample.
Automatic Response Control
Duplicate and fraudulent profiles are automatically flagged. The system identifies straightliners, speedsters and anyone providing unusable responses to open-ended questions. Everyone who is caught repeating such behavior is deleted from the panel.
The registration forms for each location are available only to those in that area. Individuals using an IP address from a different territory cannot see registration forms from other locations. This helps ensure the true home location of panel members.
Consumer Panel Profiling
We gather profile data on our panelists on several topics such as general demographics, family and household, lifestyle, product ownership, transportation, financial, healthcare etc.
Profiling questions in every category are regularly updated. This allows quick adaptation to specific client requests and saves valuable time of respondents
Age, gender, region, income, education, occupation, marital status, household size, children amount, their age & gender etc.
Vehicle ownership, car brand, car age, new or used etc.
Smartphone ownership, brands, operating system, social network usage, Internet usage habits etc.
Items owned, decision making logic, home ownership etc.
Traveling habits, means of transportation, travelling frequency, type of travel etc.
Usage of financial services, credit and debit cards, brands etc.
Job profile, industry, company size etc.
Type of pet (dog, cat), type of food purchased etc.
Panel on Graphs
This is the online panel in Mexico breakdown by age, gender and region. Additional national representative distributions and demographics are available. Contact us for more details.