Intra Research is operating a proprietary double opt-in online panel in Denmark. The panel is recruited to be representative of the population of Denmark.
We understand that diverse recruitment sources ensure a representative sample. We use multi-source recruitment to avoid sample bias. Our panelists are recruited via web, telephone and face-to-face which enables us to make sure that our panels are always up to date even in the hardest target groups.
Everything at Intra Research follows the strict code of conduct from ESOMAR. Whether we build and manage the online panel in Denmark, collect data or store personal information, everything is guaranteed the highest quality. Our sample sources are solely used for market research.
Denmark
Population: | 5 792 000 |
Internet penetration: | 97% |
Panel size: | 43 000 |
Response Rate: | 28% |
Gender | Panel | gen.pop. |
---|---|---|
Male | 39% | (50%) |
Female | 61% | (50%) |
Age group | Panel | gen.pop. |
---|---|---|
15-24 | 22% | (16%) |
25-34 | 25% | (17%) |
35-44 | 24% | (16%) |
45-54 | 19% | (19%) |
55+ | 10% | (32%) |
County/Region | Panel | gen.pop. |
---|---|---|
Copenhagen County | 17% | (13%) |
Frederiksborg County | 8% | (8%) |
Roskilde County | 4% | (5%) |
West Zealand County | 4% | (6%) |
Storstrøm County | 5% | (5%) |
Funen County | 8% | (10%) |
South Jutland County | 5% | (5%) |
Ribe County | 6% | (5%) |
Vejle County | 8% | (7%) |
Ringkjøbing County | 7% | (6%) |
Viborg County | 7% | (5%) |
North Jutland County | 9% | (10%) |
Aarhus County | 11% | (14%) |
Bornholm | 1% | (1%) |