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Intra Research is operating a proprietary double opt-in online panel in Thailand. The panel is recruited to be representative of the population of Thailand.

We understand that diverse recruitment sources ensure a representative sample. We use multi-source recruitment to avoid sample bias. Our panelists are recruited via web, telephone and face-to-face which enables us to make sure that our panels are always up to date even in the hardest target groups.

Everything at Intra Research follows the strict code of conduct from Esomar. Whether we build and manage the online panel in Thailand, collect data or store personal information, everything is guaranteed the highest quality. Our sample sources are solely used for market research.

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ESOMAR Questions

69 429 000



Internet penetration

79 000

Panel size


Response Rate

Focus on High Quality

We know that in the core of every panel company is the panel itself. We know what it means to run healthy and active panels. Most of our team members have been in the industry for more than 10 years. Both on the full research and panel provider side.

Our staff speaks the local language and is familiar with the local conditions in Thailand. Due to this, we are able to provide high quality on projects running on our Indonesia panel.

Expert Panel Management

Intra Research pays extra attention to providing panel support to all members. Each consumer panel member gets quick feedback in their preferred language to any inquiry via the channel they choose.

Low reward redemption levels make earning easy, ensuring high response rates and member retention rates across all panels. Members of the Thailand panel have several options to redeem their rewards: payment via PayPal, online vouchers to popular e-commerce sites or donations to charity.

Smart Panel Recruitment

Consumer panels must be representative of the population they measure. We focus on local demographic specifics when building our panels. We also understand how using diverse recruitment sources ensures a representative sample.

Automatic Response Control

Duplicate and fraudulent profiles are automatically flagged. The system identifies straightliners, speedsters and anyone providing unusable responses to open-ended questions. Everyone who is caught repeating such behavior is deleted from the panel.

Location Verification

The registration forms for each location are available only to those in that area. Individuals using an IP address from a different territory cannot see registration forms from other locations. This helps ensure the true home location of panel members.

Consumer Panel Profiling

We gather profile data on our panelists on several topics such as general demographics, family and household, lifestyle, product ownership, transportation, financial, healthcare etc.

Profiling questions in every category are regularly updated. This allows quick adaptation to specific client requests and saves valuable time of respondents

General demographics
Family and Household

Panel on Graphs

This is the online panel in Thailand breakdown by age, gender and region. Additional national representative distributions and demographics are available. Contact us for more details.


We are an online panel specialist providing access to over 3.6 Million consumers in Europe, America, Middle East, Africa and APAC region. Our focus is quality, speed and excellent customer service.

Intra Research is a registered trademark